CPM (Cost Per Mille) Cost per mille (CPM) is the cost for every thousand impressions of your ad. Advertisers choose this model when the main goal is visibility and brand exposure rather than direct clicks or conversions.
CPM (Cost Per Mille) Cost per mille (CPM) is the cost for every thousand impressions of your ad. Advertisers choose this model when the main goal is visibility and brand exposure rather than direct clicks or conversions.