We Provide Google With EXACTLY What Google Wants To See
It never ceases to amaze us how much misinformation there is surrounding WordPress performance optimization. In fact, there is so much that the ordinary business website owner literally has no chance of sorting through it all. You also cannot achieve true performance just by using plugins. You MUST delve into the theme and the code. So let’s clarify:
It all boils down to what Google wants and Google wants an OPTIMAL USER EXPERIENCE. Simply stated, Google and indeed all of your websites users want to see above the fold content to load as fast as is humanly possible. Like really fast.
“PageSpeed Insights does not take physical measurements. Use it to find ways to improve your site for users, don’t see it as the final goal.”
– John Mueller: Senior Webmaster Trends Analyst at Google on the PageSpeed Insights Tool
When It Comes To WordPress Performance Optimization.
Google Wants To See Two Main things
The individual aspects that we need to improve are as follows:
TTFB (Time to First Byte)
First Contentful Paint
Time to Interactive
Time to Above the Fold Visual Completion;
dom Load Time
Core Web Vitals
Google’s Real-World Speed Index, the Primary Performance Metric we are After Improving.
“The metrics that matter the most are the ones
that represent real user experiences.“
Philip Walton: Engineer at Google working on the Web Platform
What Do We Do To Achieve It?
Our Complete WordPress Performance Optimization Service Will Perform The Following
Upgrade your hosting if needed
Install and Configure WP Rocket Plugin
Install and configure Imagify Image Optimisation plugin
Create an account with Cloudflare CDN and configure it
Optimize images using Imagify
Serve images in WebP format
Inline small CSS
Put CSS in the document head
Replace the use of CSS @import
Inline critical, above the fold CSS
Optimise First Contentful Paint
Install SSL and convert your site to it’s secure, HTTPS version
Implement and optimize your site for HTTP/2 (e.g. Server Push)
Implement Full Page Caching
Implement browser caching
Implement Fragment Caching
Implement Object Caching
Implement OpCode Caching
Specify a cache validator
Pre load Fonts
Specify image dimensions
Make sure bad requests are avoided
Make sure landing page redirects are avoided
Optimise pre-connecting and pre-loading
Minimize request size
Optimise your website’s Core Web Vitals (LCP, FID, CLS)
Optimise the order of styles and scripts
Remove query strings from static resources
Advise and migrate your site to a proper faster hosting environment
And SO MUCH more!
Does Our WordPress Performance Optimization Come With A Guarantee Of Our Work? There Sure Is.
In the VERY unlikely event that we cannot improve your websites speed then we give you all your money back and we will allow you to keep ther work we have done.
Have you already had someone try to optimise your site or have you tried to optimis it yourself? We WILL make it faster. Guaranteed